St. Onge IP Prevails in Trademark Opposition on Behalf of Its Client Selective Insurance Group, Inc.

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St. Onge IP attorneys Stephen P. McNamara and Tatyana Voloshchuk successfully obtained a Decision sustaining an opposition on behalf of its client Selective Insurance Group, Inc. and its XSELERATE trademark against an application for XCELERATE for a CRM software product.  After a full trial proceeding before the Trademark Trial and Appeal Board, the Board issued a detailed decision agreeing with St. Onge IP’s arguments and concluded that “Opposer has established by a preponderance of the evidence that Applicant’s mark is likely to cause consumer confusion with Opposer’s mark in association with the services identified in the application” and refused registration of the opposed trademark.